The Results-Driven Wellington SEO Agency

Are you looking for a Wellington SEO Agency to take your online presence to the next level? Look no further than Somar Digital. Our expert SEO team, based in Wellington, New Zealand, are here to help you drive targeted traffic to your website, increase brand visibility, and ultimately grow your business.

We offer Search Engine Optimisation (SEO) services to Wellington-based companies as well as organisations throughout New Zealand.

So, what's next?

Contact us today to schedule a consultation and let's embark on a journey towards greater online visibility, increased traffic, and business growth. Together, we'll unleash the full potential of your website with the power of SEO.

Get in touch

Somar’s SEO Process

Search Engine Optimisation is all about making your website more visible in the organic search results of search engines. SEO isn't a one-size-fits-all solution. It's a multifaceted process that requires a solid understanding of SEO principles and a deep knowledge of your intended market.

At Somar Digital, we are your Wellington-based SEO Agency, with the expertise and experience to make your digital product stand out amongst the competition. With the right approach and continuous optimisation, your business will dominate the search results!

Discovery Session

Let's kick-start your SEO journey with our complimentary Discovery Session. Here, we learn about your business, website, and aspirations. This in-depth conversation shapes a customised SEO strategy, tailored to your unique needs and goals.

No commitment is needed, this session is about understanding your unique business needs for effective strategy creation. Contact us today for your no-obligation Discovery Session - your first step towards topping search engine results.

SEO Audit

Think of an SEO audit as a health check for your website. An SEO audit performed by Wellington SEO experts will evaluate the current state of your website, identify weaknesses, and present solutions. Like a doctor's check-up, it's an essential first step in your website's SEO journey.

Technical SEO

Once the audit is complete, the next phase is tackling Technical SEO. This involves optimising your website's infrastructure to make it easier for search engines to crawl and index your content. SEO isn't just about appealing to your audience - it's also about making your site friendly for search engines.

On-Page SEO

After getting the technical aspects right, we move on to On-Page SEO. This part of SEO is all about optimising the content on your pages. We optimise your on-page SEO for keywords that are attainable and relevant to your business. We optimise you meta tags, URLs, and internal links. It's about creating high-quality, relevant content that both your audience and search engines will love.

Backlink Strategy

Then comes the Backlink Strategy. In the eyes of search engines, backlinks act as votes of confidence for your website. The more quality backlinks you have, the higher your website's authority, and the better your website will rank. In SEO, this could involve securing backlinks from local businesses or media outlets. By earning backlinks from reputable sources, your website's credibility will soar, leading to higher search engine rankings and increased visibility.

Off-Page SEO

Off-Page SEO is about enhancing your website's reputation and authority in the digital world. This could involve social media marketing, influencer marketing, or guest blogging. In the context of SEO, this would involve building relationships and a strong presence on platforms where your audience is active.

The Evaluation Phase

But, how do you know if your SEO strategy is working?

That's where evaluation comes in. This involves closely monitoring your website's traffic, engagement, and conversion rates to assess the effectiveness of your SEO strategy.

Local SEO

Local SEO is integral to businesses in Wellington, ensuring visibility in local search results. Our strategy includes Wellington-focused SEO keywords. Technical SEO will apply geo-tags via schema markup for local optimisation. On-Page SEO will emphasise local keywords. Our Backlink Strategy prioritises local backlinks, enhancing credibility.

Analytics & Reporting

Last but not least, there's Analytics & Reporting. At Somar Digital, we believe in the power of data-driven insights. Our SEO services include comprehensive evaluation, analytics, and reporting. We'll track the performance of your optimisation efforts using industry-leading tools like Google Analytics. Our detailed reports will provide valuable insights into your website's traffic, rankings, and conversions that are easy to understand and actionable. By analysing this data, we'll fine-tune your SEO strategy, ensuring continued growth and success for your business.

Some of Our Recent Client Partners

At Somar Digital, we appreciate the unique needs of various sectors. Whether you're a government agency, an NGO, a not-for-profit, or a public company, our team has the experience and expertise to create a tailored SEO strategy that aligns with your specific goals and target audience.

We are a Digital Agency, offering SEO in Wellington, and all across Aotearoa, New Zealand.

Check out our recent case studies, including the SEO improvements we made to Plan My Walk, which lead to a 170% increase in organic traffic for Mountain Safety Council(external link).

Contact Us For a Complimentary SEO Discovery Session

The cost of SEO services in New Zealand can vary depending on several factors, including the scope of work, competitiveness of keywords, and the level of expertise of the SEO agency. At Somar Digital, we offer customised SEO packages tailored to meet the specific needs and goals of your business. We believe in transparent pricing and will provide you with a detailed quote after assessing your requirements during our initial consultation.

SEO stands for Search Engine Optimisation. It is the practice of optimising your website and its content to improve its visibility and ranking in search engine results pages (SERPs). When someone searches for a product, service, or information related to your business, you want your website to appear prominently in the search results. SEO works by implementing various strategies, such as keyword research, on-page optimisation, technical optimisation, and off-page activities like link building and content marketing. These efforts help search engines understand your website's relevance and quality, ultimately driving organic traffic and increasing your online visibility.

An SEO agency plays a crucial role in helping businesses improve their online presence. They develop customised SEO strategies, conduct website audits, and optimise various aspects such as website structure, content, and user experience. Additionally, SEO agencies perform on-page optimisation by strategically incorporating keywords into website elements, and they implement off-page optimisation strategies including link building. By partnering with an SEO agency like Somar Digital, businesses can benefit from their expertise in driving organic traffic, improving search engine rankings, and achieving their online goals.

Investing in professional SEO services is highly worthwhile for businesses aiming to maximise their online success. While it's possible to attempt SEO on your own, the intricacies of search engine algorithms, evolving best practices, and the time-consuming nature of optimisation make it a complex endeavour. By paying someone experienced in SEO, you gain access to their expertise, up-to-date knowledge, and specialised tools, saving you time and effort while ensuring a strategic approach to improve your website's visibility, drive targeted traffic, and ultimately boost your online presence. The return on investment (ROI) achieved through increased organic traffic, higher search engine rankings, and improved conversions far outweigh the cost of hiring an SEO professional.

The four types of SEO are On-Page SEO, Off-Page SEO, Technical SEO, and Local SEO.

On-Page SEO involves optimising the content and HTML source code of individual web pages to earn higher rankings and relevant traffic.
Off-Page SEO refers to all the actions taken outside of your website to impact your rankings within search engine results pages (SERPs). This includes backlinks, social signals, and other promotional methods outside of your own website.
Technical SEO relates to non-content elements of your website. It involves strategies to improve a site's backend structure and foundation, such as improving page speed, mobile-friendliness, crawlability, indexing, etc.
Local SEO is essential for smaller businesses that operate on a regional level. It focuses on optimising a business's online presence to attract more business from relevant local searches.

SEO is a long-term process that requires ongoing effort, including keyword research, content creation, site optimisation, and link building. These tasks are ongoing due to the dynamic nature of search engine algorithms and competition among websites. The monthly fee is for continuous SEO services to ensure that your website stays up to date with these changes and remains competitive in search engine results.

Yes, you can do SEO on your own. Many resources can help you understand the basics of SEO, such as keyword research, on-page SEO, link building, and content marketing. However, SEO can be complex and time-consuming. If you have a larger website or business, you might benefit from hiring an SEO specialist or agency to help you optimise your site.

Yes, SEO remains a valuable investment in 2023. With the continuous growth of online activities, businesses that want to succeed online must make SEO a priority. It's an effective way to increase organic traffic, improve online visibility, and gain a competitive edge. SEO strategies have been evolving to include aspects like mobile optimisation, voice search, and user experience, which are crucial in today's digital landscape.

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The Results-Driven Wellington SEO Agency

Somar’s SEO Process

Discovery Session

SEO Audit

Technical SEO

On-Page SEO

Backlink Strategy

Off-Page SEO

The Evaluation Phase

Local SEO

Analytics & Reporting

Some of Our Recent Client Partners

Contact Us For a Complimentary SEO Discovery Session

How much does SEO cost in NZ?

What is SEO and how does it work?

What will an SEO agency do?

Is paying someone to do SEO worth it?

What are the 4 types of SEO?

Why is SEO a monthly fee?

Can I do SEO on my own?

Is SEO worth it in 2023?