Helping tens of thousands of Wellingtonians get around this beautiful city of ours
Metlink, as part of the Greater Wellington Regional Council, is the Wellington region’s public transport network of bus, train and harbour ferry services - overseeing 4 rail lines, over 100 bus routes, more than 200 school bus services, and 4 harbour ferry stops.
Metlink first teamed up with Somar Digital in 2015 to design and build a website and App that helps help hundreds of thousands of commuters find public transport information, such as timetables and dynamic journey plans, quickly and easily.
Since then Somar Digital has worked closely with Metlink to make regular updates taking onboard user feedback and improving the overall usability and design of the App and website.
New website and app preferred by users
Over 20,000 people rely on the Metlink website and app every day and the Greater Wellington Regional Council have received extremely positive feedback to date - 94% of users surveyed prefer the new site vs. the previous website. Somar Digital has worked closely with Metlink to make sure that we base any changes and updates on user feedback.
The Most Trusted form of Public Transport Information
On average 38 million trips are taken on Wellington’s PT network a year: the Metlink website is the most used form of PT information for people using Wellington’s PT service. The future of the Metlink Commuter App: the Metlink Commuter App’s usage has been on the rise ever since it was first introduced.
Server load and emergencies
The Metlink website needs to handle the stress of a natural disaster or other serious unplanned disruption. Somar Digital set up a robust, reliable server solution using the Amazon Web Services (AWS) platform then completed several stress tests. We pushed a test scenario for 30,000 server requests per minute (far above what the site might expect), and it performed admirably.
Personalised user experience
Users are able to set up favorites for routes, stops, and services so that they get a more personal experience using the app. This gives users information when they open the app that is attuned to what they want to see like when the next bus gets to their bus stop. Users can also set up alerts for the services they catch so that they can get notified if there are any changes like cancellations to their service.
The website was first recognised in September 2016 with the “2016 WebAward for outstanding achievement in web development” accolade in the world’s premier competition for web developers and advertising agencies.
David Boyd, Customer Experience Manager